Resources

Notes on multifamily marketing

Short, practical reads for people who market apartments: what counts as a lead, what Google Ads really costs, how renters find you, and where AI fits. Each one starts with a question you can ask your assistant.

Ask your assistantWhich of my communities are off pace this month?

Start with AI

Google Analytics MCP for apartments: setup and use cases

Connect your AI assistant to GA4, Search Console and Google Ads numbers for every community in five steps, then the eight questions worth asking first.

Oct 29, 2026 · 7 min read

Ask these about your own communities.

Leasestory connects to your assistant through MCP. Every question on this page is answered from your own Google Analytics, Search Console and Google Ads. Part of every paid plan.

Connect your assistant

Or start with a free report for one community.